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 Duration 7 hours

Course Outline

Module 1: Foundations & Governance – Copilot in the Sales Workflow

  • Practical productivity drivers: Identifying where Copilot saves time versus where human judgment is essential.
  • Understanding limitations, recognizing hallucinations, and critically verifying AI-generated content.
  • Data privacy, GDPR compliance, and enterprise data governance for protecting sensitive customer information.

Module 2: Pre-Meeting Mastery & Account Intelligence

  • Prospect and industry research: Rapidly extracting context and analyzing competitors.
  • Automated conversation synthesis: Summarizing long Outlook email threads and past Microsoft Teams chats.
  • Generating pre-call briefs, discovery question frameworks, and key talking points.

Module 3: High-Impact Client Communication & Proposal Drafting

  • Drafting persuasive follow-up emails, responses to inbound requests, and objection-handling strategies in Outlook.
  • Accelerating proposal creation in Word with seamless alignment to corporate templates and branding.
  • Adjusting tone, negotiation style, and dynamic personalization at scale.

Module 4: Teams Meeting Intelligence – From Conversation to Action

  • Real-time meeting assistance: Catching up on missed context without disrupting the client.
  • Automated meeting notes: Capturing decisions, objections, pricing discussions, and action items.
  • Instant post-meeting documentation: Creating differentiated internal summaries for the team and polished recaps for clients.

Module 5: Sales Data Analysis & Pipeline Tracking in Excel 

  • Conversational data exploration: Asking natural-language questions about pipeline status, deal stages, and conversion rates.
  • Tracking individual and team performance to identify pipeline bottlenecks and high-performing segments.
  • Generating executive summaries, trend forecasts, and board-ready reporting charts.

Module 6: Hands-On Production Workshop - Real-World Sales Scenarios

  • Interactive case studies based on actual deal pipelines and daily sales tasks.
  • Guided prompt-engineering session: Designing, testing, and refining role-specific prompt chains.
  • Individual output: Each participant creates their personal "Day-to-Day Copilot Playbook."

Module 7: Team Prompt Repository

  • Building and standardizing a shared team prompt library, including sales templates, objection handling, and briefing cards.
  • Actionable rollout plan: Implementing immediate changes to secure ROI.
  • Open Q&A session, individual troubleshooting, and course retrospective.

Requirements

  • Basic to intermediate proficiency with standard Microsoft 365 tools (Outlook, Word, Teams, and Excel).

  • An active Microsoft 365 Copilot license assigned to the participant's enterprise account (recommended for hands-on exercises).

  • Active involvement in sales activities, account management, lead qualification, or sales reporting.

  • No prior experience in coding, prompt engineering, or advanced technical backgrounds is required.

Audience

  • B2B Sales Representatives, Account Executives, and Business Development Representatives.

  • Key Account Managers and Customer Success Specialists managing frequent client communications and complex accounts.

  • Sales Directors, Team Leads, and Commercial Managers looking to streamline team operations and analyze sales pipelines.

  • Bid & Proposal Specialists responsible for developing offers, pitches, and custom sales materials.

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